#1

A true, inky black with a high-gloss finish, Black Velvet delivers unmistakable luxury. This shade is perfect for clients who want bold richness and a sleek, polished finish that looks dense and healthy from root to tip.

#1b

A rich, dark brown with warm bronze undertones, Bronzey Brunette offers depth without reading flat. This shade is ideal for clients who want a deep brunette that still reflects light beautifully and blends effortlessly with deep hues.

#1b-1b/4

A rich dark brown infused with soft, natural dimension, Myrna is designed to mimic lived-in brunette hair. Subtle tonal variation creates movement and realism, making this shade perfect for clients who want depth with a touch of effortless sophistication.

#2

A lighter interpretation of the Bronzey Brunette, Diva balances richness with softness. This medium-deep brunette delivers a polished, elevated look that enhances the overall result while maintaining density, and a refined undetectable finish.

#4

A creamy brunette with soft warmth, Bourbon Babe sits lighter than The Diva for a rich yet approachable finish. This shade is perfect for clients who want a warm, rich brunette that feels indulgent, glossy, and effortlessly wearable.

#5

A refined brown with subtle golden undertones, Boss is the lightest brunette in the collection. Lighter than Bourbon Babe, this shade delivers warmth, brightness, and sophistication while maintaining fullness and a natural blend.

#18a/60

Our signature blonde, The Allen is a creamy blonde with subtle, natural dimension. Perfectly balanced between ash and neutral, this shade delivers a lived-in luxury look that blends seamlessly and flatters a wide range of blondes.

#4-4/20/60a mixed 

A bright, airy blonde with soft golden undertones, Champagne Toast offers refined luminosity without excessive warmth. This shade delivers an elegant, polished finish that feels light, fresh, and effortlessly luxurious.

#4-60a

A solid, ashy blonde The Darling features a darker root for natural seamless blending. This shade is ideal for clients who love a bold blonde with a soft, realistic grow-out effect.

#18a/60a/silver

A sophisticated tri-blend of The Allen and Scandalous, and Platinum VIP delivers elevated brightness with a cooler, ash-forward finish. This shade is lighter and icier than The Allen while maintaining dimension for a high-end, custom blonde look.

#Silver

A striking silver-toned blonde, Scandalous is a solid, cool blonde with an ultra-ashy finish. Designed for clients who love a crisp, modern platinum without warmth, this shade delivers maximum impact and high fashion edge.

#4-8/60a mixed 

A refined blend of beige blonde and bright blonde, Old Money Blonde embodies understated luxury. Soft, expensive-looking, and timeless, this shade is perfect for clients who want brightness with elegance and depth.

#14/60a mixed 

A warmer blend paired with brighter blonde pieces, Southern Blonde delivers sun-kissed softness with luminous warmth. This shade is ideal for clients who want a glowing blonde that feels rich, inviting, and effortlessly wearable.

#27/613 mixed 

A soft strawberry blonde with delicate warmth, The Emerson blends blonde and copper tones for a natural, romantic finish. This shade is perfect for clients seeking a subtle strawberry influence without overpowering intensity.

#4-613/60a mixed 

A classic, natural blonde with balanced undertones of ash and a light butter blonde, The Harper offers timeless versatility. This shade blends seamlessly for clients who want an effortless, realistic blonde that never feels overdone.

#4-6/60a

A bronde with cool, refined undertones, The Iconic is perfect worn alone or paired into blondes for added depth and dimension. This shade delivers a polished, modern finish with seamless blending and elevated contrast.

#2-2/6/60

Our signature color, warm-neutral tri-blend with soft brown tones and bright blonde, The Faith offers balanced dimension and effortless richness. This shade is ideal for clients who want warmth without brass and depth without heaviness.

#2-2/4/18a

Our signature color of cool dark brown and icy blonde pieces, The Elle delivers high-contrast dimension. Perfect for clients who love bold depth with striking brightness.

#4-5/10

A medium brown with warm dimension, Espresso Martini offers richness and movement with soft, inviting warmth. This shade blends beautifully for clients who want a dimensional brunette-bronde hybrid.

#4-6/24

A blend of warm and neutral tones, Pure Gold delivers depth, brightness, and versatility. This shade is ideal for clients who want balanced warmth with natural-looking dimension.

#4-6/8/22

A creamy neutral blonde, BOHO Bronde offers soft brightness with effortless blendability. This shade is perfect for creating lived-in blondes or adding lightness without harsh contrast.

#4-4/27

A rich bronde with golden undertones, Golden Hour radiates warmth and glow. This shade is ideal for sun-kissed finishes and clients who love luminous, golden dimension.

#M1B/S/18a/9a  

An ashy bronde, Smokeshow delivers cool sophistication with natural depth. This shade blends seamlessly for a modern look with zero warmth.

#4-2/8

A warm, dimensional bronde, Trophy Wife balances richness and brightness for an ultra-luxurious finish. Perfect for clients who want warmth, contrast, and an effortlessly expensive look.

#4-2/60

A bold, high-contrast blend of dark and light tones, Main Character is designed to stand out. This shade delivers dramatic dimension, movement, and a statement finish for clients who want their hair to be unforgettable.

#30/27 mixed

A bold blend of warm, vivid red intertwined with soft golden blonde, Spice Girl delivers fiery dimension with luminous contrast. This shade is perfect for clients who want movement, brightness, and a statement red that still blends seamlessly.

#33

Inspired by a “red velvet cupcake,” Red Velvet is a rich, vivid red with indulgent depth and high-impact saturation. This shade delivers bold color payoff with a glossy, luxurious finish that feels dramatic yet refined.

#99j

A striking red with cool undertones, The Kenidi offers deep, vivid richness with a sultry edge. This cool-toned red is perfect for clients who want intensity and dimension without warmth, delivering a modern, fashion-forward finish.